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Coastal Tourism Forum

Annual Coastal Tourism Forum: Shore Potential – Addressing the Coastal Tourism Challenge
Booking Form
Booking Confirmation
Business Assessment
Our Partners
What We Do
Coastal Tourism Leadership Forum

Current Projects:

Bournemouth Business Events Action Plan
Shoulder Season Action Plan for Bournemouth
Bournemouth’s visitor economy
A snapshot of Bournemouth’s visitor economy
Visit England Trends
Bournemouth Visitor Survey 2013
Plotting a new visitor journey for coastal tourism
The future face of European Tourism – read on!
​UK Coastal Tourism Industry – A Growing Employer
Visitor Attraction Survey 2013
Health & wellness tourism – what could it mean for coastal resorts?
Bournemouth Wheels Festival
The Satisfaction Tracker
Tourism Innovation Programme
UKCES Project addresses low pay and charts career growth
​Dementia Tourism – what does it mean for you?
Destination FeelGood: Big potential for coastal SMEs?
Hospitality Staff Master Classes – Soar to the Top!
New research into attracting international visitors
​Shoulder Season - Growth Potential on the Coast from Empty Nesters?
NCTA Coastal Tourism Barometer
New tourist Pass(port) to the East Coast of England!
Coastal Tourism Forum: Shore Potential - Addressing the Coastal Tourism Challenge
Vision for Coastal Visitor Economy Summary & Action Plan

Resource Hub:

Destination Check Up
Business Development Model
Business Expansion: A new restaurant
Product diversification: Entering new markets
Customer care evaluation: Bournemouth Seafront
Marketing a new product: Discover Dorset
Resort knowledge seminar: Bitesize Bournemouth
Resort knowledge training: Welcome Bournemouth Host
Flexible learning: Bournemouth Ambassador
Resort-wide excellence: Customer Care Champions
Welcome to Bournemouth: Staff Handbook
Visitor Profile: Business tourism
Visitor profile: Empty Nesters
Visitor profile: Families
Visitor profile: ​Pre-family
Visitor profile: Retirees
Latest research: Health and Wellness
New festival evaluation: Bournemouth Wheels
Familiarisation visits: Attractions Passport
Latest research: Business events
​Poole Ambassador
​Bournemouth Ambassador
​Domestic Leisure Trends for the Next Decade
​Consumer Booking Patterns 2013
​England’s Seaside: What are the opportunities?
​Seaside Towns in the Age of Austerity
​Responding to Extreme Weather Toolkit
​Seasonality in the Tourism Industry
​Online Marketing Toolkit
Visitor Attraction Survey
Visitor profile: Wellness tourism
Guest House Review: Adding the wow factor
Action Teams: Bespoke business support
Creating a new trade group: A voice for retail
Resort learning: Lincolnshire Ambassador
TripAdvisor Masterclass: How to manage your online reputation
Customer Care Specialist
Accessibility
​Employment and Skills: rules and working practices
​Thinking of starting a business?
Tourist Accommodation Legislation: The Pink Book
​Lincolnshire Ambassador
Seaside Tourism in England - Report
Online resources from VisitEngland
​Screen tourism – what’s it worth?
Apprenticeships
Business Support
Business Improvement Districts: why create one?
Experiential Marketing: a competitive advantage
Facts and Figures about Bournemouth’s Visitors
Event Planning: a Framework for assessing Major Events
Coastal Tourism 2015
Social media: vital for marketing?
​British High Streets: from Crisis to Recovery
​Latest research: Holiday Trends in 2016
Best Practice: Dairy Barns B&B
Best Practice: St Cuthbert’s House
Best Practice: Geevor Tin Mine
Best Practice: The Deep, Hull
Best Practice: Field House Farms Self-Catering
Best Practice: Munch Coffee, Bar and Kitchen
Best Practice: Sandcastle Waterpark
Best Practice: The Scarlet Hotel
Dementia: Why is it important for tourism?
Visitor Profile: Group Travel and Coach Parties
Visitor Profile: Walking at the seaside
Visitor Profile: Watersports at the seaside
Visitor Profile: Cycling at the seaside
Customer Journey: Brand new research
Best Practice: The Scarlet Hotel
Understanding employment issues in coastal SMEs
Coastal England: Are Young People a ‘lost generation’?
#NCTAmasterclass - Top tips on customer service with Andy Edwards
​Latest research: Holiday Trends in 2016
​Destination FeelGood: Building a healthier tourism sector
2016 Coastal Tourism
​#NCTA Masterclass - The Golden Rules of Customer Service with Des Burke
Business Support Toolkit
Learn how the service profit chain can help your business thrive!
How to attract more: Walking visitors
Understanding Seasonality in Coastal Destinations
Coastal Tourism Monitor
Off Peak Coastal Tourism: Potential for growth in the Empty Nesters Market
Guidelines for making the most of your people
International Visitors and the English Coast
Accessibility
Shore Potential: Addressing the Coastal Tourism Challenge
Addressing Employee Pay and Progression on the Coast
Case Study: Tourism Innovation Programme
Sensory Toolkits: Engage your customer in the 5 senses
Coastal Visitor Economy - Vision, Strategy and Action Plan
The Tourism Industry Council’s Brexit Response Paper
How to attract more: Customers travelling with dogs
How to attract more: Business travellers
International Visitors: Dutch Profile
How to attract more: Families
Attracting international visitors - Visit Essex
Attracting international visitors - The Holkham Hall & Estate
Attracting international visitors - Peewit Caravan Park
VisitEngland’s Business development case studies
​Beside the Seaside – connecting the past with the future presentation
Activity Holidays: Are they the key to growth on the English Coast?
Best Practice: Rockfish Restaurants
Best Practice: Dorset House B&B
Best Practice: Grove Cottages
Best Practice: The Green House Hotel
Best Practice: Visit Isle of Wight
Perceptions of the English Coast: Opportunities for Domestic Non-Visitors
Best Practice: BeWILDerwood of Norfolk
Best Practice: Calvert Trust
International Visitors: French Profile
International Visitors: German Profile
​England’s Coast – sample itineraries
Best Practice: Folkestone Creative Quarter
International profiles: German, French and Dutch visitors
BDRC 2020 Holiday Trends
Best Practice: The Swanage Railway Company
VisitEngland Business Hub
Coastal Tourism Workshop 2018 Summary
England’s Coast - Sample Regional Itineraries!
Best Practice: Kingsbridge Visitor Information Centre
Best Practice: British Airways i360, Brighton
Best Practice: Searles Leisure Group
Best Practice: Guardhouse Café
Best Practice: Bamburgh Castle
DCMS Select Inquiry into the Impact of Covid-19 on Coastal Tourism
Coastal Tourism Recovery Funding letter to the Chancellor
APPG for Hospitality and Tourism
Letter to the Prime Minister - Appoint a Coastal Communities Minister please!
Impact of Covid-19 on Coastal Tourism
Coastal Tourism Recovery Funding letter to Secretary of State
Impact of Covid-19 on Tourism Businesses - 2021 Business Barometer
Experiential Tourism Workshops
Experience Maker Toolkit for Businesses
Our feedback on the independent DMO review
Top 10 tips for business sustainability
2021 Staycation Travel Survey
2022 Coastal Tourism Business Survey Results
Year of the Coast 2023
Independent Commission on Culture and Local Government
England’s Coast Consumer Survey Results 2022
Best Practice Guide: Magna Vitae Trust
Best Practice Guide: Hall and Woodhouse
Communities on the edge report
Best Practice Guide: Holivans
Best Practice Guide: SO Festival
Best Practice Guide: North Devon UNESCO Biosphere
Best Practice Guide: Cove Communities UK
Tap into new business from England Coast Path walkers
Coastal Tourism Business Survey​ 2023 Results
2024 Campaign: A Coast for All… 
England’s Coast Consumer Survey 2024

Blog Articles:

Bournemouth Marathon Festival
Metrics or Memories?
Thoughts on World Travel Market
Bournemouth wins at British Travel Awards
UK Tourism is top for economic recovery!
What happens when you cross co-operation with competition?
Could you join the scouts?
​Dorset Destination Management Organisation
A new year and a chance to take stock and move forward
We reach a milestone for Bournemouth Ambassadors
We Love Bournemouth! A new campaign from the Academy
​Coastal tourism - working together
Response needed to flooding crisis
English Tourism Week - the case for Tourism
NCTA - One Year On
Can tourism keep up with technology
​Bitesize Bournemouth
​Tourism Minister calls for a plug to industry skills shortage
Hospitality & Tourism Summit 2014 - new Tourism Council
Welcome to Bournemouth: a staff handbook for our town
New jobs created at Quarters of Southbourne
British Destinations Annual Conference
Coastal tourism - on Parliament’s agenda
Future of seaside tourism
Brits are boomerang tourists
Coastal Communities Fund – safeguarding coastal tourism’s future
​VisitEngland Strategic Framework – 2014 Progress Report
​On the road to destination innovation!
​Promoting health and wellbeing in Dorset
Are Coastal Resorts Really Accessible?
Are you ready for winter?
Is health the key to a healthier visitor economy?
​Creating a step change in coastal tourism
WTM – future forecasts
​Delivering customer service like Disney?
National Coastal Tourism Academy is announced
NCTA chimes with Dorset LEP
Bourne to Smile launch
All aboard the buses
Samantha Richardson appointed Director
First Bourne to Smile award
Days hotel totally trained!
Customer care - Champion service
Seafront Rangers all trained up!
​Could you join the scouts?
​National Coastal Tourism Academy Scoops Award!
​Your chance to respond to TripAdvisor!
Bournemouth boasts one thousand Ambassadors!
Love Bournemouth? Academy asks residents to share it!
NCTA backs National Apprenticeship Week
China Tourism Academy, Beijing 国立滨海旅游研究院NCTA-简介
National Coastal Tourism Academy - One Year On!
NCTA promotes tourism to Bournemouth residents
Residents’ campaign - How well do you know Bournemouth?
​New Jobs Created in Southbourne Quarters!
NCTA launches Passport to Success!
New School Creates up to 120 jobs!
New School paves the way for Master Chefs
Has Bournemouth got tourism talent?
​Our submission to Department for Culture, Media and Sport’s Select Committee on Tourism
​NCTA submission to the Government’s Select Inquiry on Tourism
1st NCTA newsletter
November Newsletter
December / January Newsletter
February Newsletter
April Newsletter
May Newsletter
June Newsletter
July Newsletter
September Newsletter
October Newsletter
November Newsletter
October 2013
December Newsletter
NCTA launches new interactive one-stop shop for tourism trade
February Newsletter
​It’s official – the outlook is sunnier on the coast!
Why not take on an apprentice?
Tourism Constituency Day - Bournemouth MPs get hands on!
Coastal Tourism Industry Supported in Select Inquiry Report
The biggest tourism challenge the UK faces?
Over 65s - huge untapped potential
NCTA Masterclass - Google Analytics
What’s loyalty worth?
​Coastal Tourism in 2015 – our new report!
Huge Potential on the English Coast!
​Getting Social
March Newsletter
April Newsletter
May Newsletter
New project to help hospitality staff careers soar!
June Newsletter
Group Travel Business Forum and Awards
Being SMART With Your Business
National Coastal Tourism Academy championed in Tourism Select Inquiry Government Response!
​Time to fast track hospitality careers?
​The forecast’s looking bright!
​Do young people love to be beside the seaside?
July Newsletter
August Newsletter
Destination FeelGood - Healthy breaks mean healthy business beside the seaside!
September Newlsetter
Destination FeelGood celebration!
A great time at the British Destinations Conference in Blackpool!
​Leapfrog your way to the top
​Coastal Communities – poised for growth
​Sweet Flavour of success
Latest Master Class - Strive for Progress, not Perfection
November Newsletter
October Newsletter
Motivational Masterclass Stirs Up Hospitality Staff
Become a Dorset Ambassador!
Latest Master Class - Modest start to Michelin success!
​What does it take to be the best on the coast?
National Coastal Tourism Academy links with China Tourism Academy
December Newsletter
​Stirred up for success
January Newsletter
Destination Insight: Tourism Trends
Our first National Newsletter!
Apprentices - Young People buy from Young People!
​Young People Are Missing out on the English Coast!
New research into the Under 35s visitor market
Malcolm Bell from Visit Cornwall shares his views on our latest research
#NCTAmasterclass - Interpret personality types for better customer care
Coastal Tourism 2016 - new report!
​Tourism Minister launches coastal tourism report
Help our Great British Coast reach its potential
NCTA hits the road!
Brexit – impact on coastal tourism
NCTA welcomes Coastal Communities Minister Mark Francois!
NCTA joins Mark Francois in call for more coastal community teams
NCTA joins Mark Francois in call for more coastal community teams
A Sea Change for Coastal Tourism
July Newsletter
August Newsletter
We do like to be beside the seaside!
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September Newsletter
Coastal Tourism Forum - Vision for the Future
October Newsletter
Silver surfers – rolling out tourism growth on the coast?
Outlook is sunny for the coast!
New tourist Pass(port) to the East Coast of England!
Festive newsletter!
Soft-launch of new Coastal Pass to Dutch market!
Newsletter from the NCTA || 2017, no.1 ||
Setting a New Vision for English Seaside Towns
Let’s work together to boost coastal tourism in England.
Newsletter from the NCTA || 2017, no.2 ||
Google launches bespoke digital skills programme to boost British seaside tourism
How to attract more: Families
New booking tool opens up England’s east coast - from Yorkshire to Essex!
Newsletter from the NCTA || 2017, no.3 ||
National Dog Day!
​Media to drive Bank Holiday surge to the coast?
Google partners with National Coastal Tourism Academy to offer free digital skills workshops to coastal destinations
What do walkers want from the coast?
​Shore Potential: Connecting the past with the future
Google’s digital skills training comes to Brighton!
Newsletter from the NCTA || 2017, no.4 ||
Forward bookings surge for coastal B&Bs
Activity Holiday market is losing out!
Newsletter from the NCTA || 2017, no.5 ||
Opening up England’s coast to win international visitors!
​NCTA on BBC Breakfast!
Hertz UK partners with National Coastal Tourism Academy to boost coastal tourism
Newsletter from the NCTA || 2017, no.6 ||
Newsletter from the NCTA || 2017, no. 7 ||
Newsletter From The NCTA || 2018, No.1 ||
English Tourism Week 2018: Love our coastline
Upcoming workshops for England’s Coast, attract more international visitors!
Break away to the beach – it busts stress and bonds relationships!
NCTA Summer Newsletter 2018
NCTA Spring Newsletter 2018
NCTA Autumn / Winter Newsletter
Become an England’s Coast Ambassador!
Re-energise with a spring break on the English Coast!
Re-energise with a spring break on the English Coast!
NCTA England’s Coast Newsletter - Spring Edition
Five great getaways to the beach less than 2 hours’ drive from London
Camp at Unique Locations Along England’s Coast!
England’s Seafood Coast – the best catch in the world!
Experience nature and all its wonders along England’s Coast
Walking trail in North East England celebrates its anniversary
​A Celebration of Seafood: England’s Seafood FEAST 2019
​Breaking news – Tourism secures Sector Deal with UK Government
NCTA England’s Coast Summer Newsletter
Millennials could turn the tide for seaside resorts
Summer over? Escape to a top coastal English retreat!
NCTA England’s Coast Autumn Newsletter
NCTA Management Board Application Information
Season’s Greetings from the NCTA & England’s Coast
2021- the Year of the English Coast!
NCTA England’s Coast February Newsletter
March Update
April Update
May Update
English Tourism Week 2020 Review
Tide is turning for Coastal Tourism
Call for Chancellor to reverse slump in seaside towns
June Update
July Update
September Update
England’s Coast Consumer Newsletter One
November Update
December Update
Merry Christmas and a Happy New Year
​Join our FREE Experience workshops for tourism businesses!
February Update
March Update
May Update
June Update
July Update
September Update
Top Tips to operating more sustainably
NCTA England’s Coast November Update
Season’s Greetings from the NCTA & England’s Coast
Samantha Richardson awarded MBE in New Year’s Honours List
February Update
NCTA England’s Coast - May Update
NCTA England’s Coast July Update
NCTA England’s Coast September Newsletter
NCTA England’s Coast October Update
NCTA England’s Coast December Update
NCTA England’s Coast February Update
It’s official - feeding your mind with fresh sea air is good for your health!
NCTA England’s Coast March Update
NCTA England’s Coast April Update
NCTA England’s Coast May Update
NCTA England’s Coast June Update
​England’s Coast events are now at the touch of your fingertips, with its brand-new events calendar.
NCTA England’s Coast July Update
NCTA September Udate
NCTA England’s Coast October Update
NCTA England’s Coast November Update
NCTA England’s Coast January 2024
NCTA England’s Coast February Update