Coastal England: Are Young People a ‘lost generation’?

Perceptions, attitudes and booking patterns of the Under 35s visitor market to England’s coast

Our new research reveals that young people are missing out on the huge opportunities of holidaying on the English coastline because of lack of awareness, but they don’t dismiss a coastal break out of hand.

The report identifies key areas for quick wins for coastal destinations but also the need to increase communication with this critical age group.

Download the full report below.

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